Picture this. You’re sitting at home on the couch when you decide to head down to the Historic McKinney Downtown Square. You’re walking around through the alleyways and down the sidewalks, window shopping and looking at everything the Square has to offer. What you probably failed to notice however, is that almost all of the businesses that you walked past would be considered small businesses.
Saturday, Nov. 30 will mark a day specifically focused on these kinds of businesses for recognition and appreciation from the community of consumers that help to keep them running. This day, nestled between Black Friday and Cyber Monday, is a time when shoppers are asked to fill their carts at smaller stores rather than driving to giant department stores. With the U.S. housing crash in 2008 and the national bank crisis that shortly followed, many smaller businesses fought hard to stay in business but failed and had to close their doors for good. The “Mom and Pop” type stores that managed to stay alive did it largely through community support.
By spreading the word, businesses and consumers can both benefit from Small Business Saturday. Shoppers may find that some stores will offer sales or deals on many of their products and store owners hope for higher traffic to their location because of that. Everyone can do their part to make sure that these staple businesses in the community reach success.
TownSquareBuzz.com is even extending a 75% off discount on all display ads to small businesses that wish to increase their business exposure and we encourage other businesses to extend a welcoming hand to the community through discounted products and services or limited time offers.