It has only been a few months since Chase Leland Curtis graduated from McKinney High School, but his post-graduation plans went into action much sooner. He has created a company and developed a logo he hopes to place on a variety of apparel worn by a variety of consumers.
Openland is the brand Curtis has conceived and is nurturing. It started with a doodle in class of a bear and, he hopes, will grow into a line of clothes as appropriate for the outdoors as it is for more formal occasions.
“You’ll constantly see me out there just being like, how you doing today? Want to buy a shirt?”
“What I wanted it to mean is class,” Curtis said. “I wanted it to mean kind of an outdoorsy feel. You could be wearing it in a field and people wouldn’t care or you could be wearing it at a wedding and people would be like, ‘Oh wow he’s wearing that!’”
Sales and marketing are all new to this young entrepreneur. His new line of shirts was originally sold exclusively to other kids at MHS but Curtis knows he has to get the word out more broadly to be successful.
His “second job” is waiting tables at On the Boarder and Curtis uses every opportunity to promote his shirts.
“I really have to get out there more,” he said. “You’ll constantly see me out there just being like, how you doing today? Want to buy a shirt?”
Curtis does not have a lot of inventory left currently but has big plans to expand his line of tanks and t-shirts to polo style.
To learn more about Openland visit the website.
Stuart J’s Lens provides the opportunity to get to know some of the more interesting people and personalities in and around McKinney. If you think you have a story to tell, or know someone that does, send me an email at firstname.lastname@example.org and tell me all about it.